Monday 4 August 2014

NOLLYWOOD ONLINE: THE WORLD OF NEW OPPORTUNITIES (THE TVNOLLY EXPERIENCE)


In 1992, the movie Living in Bondage sparked sporadic excitement within some circles when the realization dawned that an industry might just have been born. Nollywood quickly took off like the case a baby born in a manger and of low beginning. It was far cry from the norm; Nigerian movies now on mere Home Video Format, the lowest of all lowest in audio and visual recording. People sniffed at them, scorned even that the once respected and loved movie industry, which collapsed few years earlier, has now become a place for anything-goes, quantity substituted for quality. Such was the sorry case of the Nigerian Movie industry later nomenclature as Nollywood.


However, rather than see the glass as half empty, Kenneth Nnebue, Producer of the straight-to-video movie maker saw the opportunities that lies in a potentially huge market left vacant by the likes of Moses Olaiya, Yemi Alade and Hubert Ogunde’s 33mm cinematic film making exodus. The story today in 2014 is different as we know it. Today, Nigerian Nollywood is the second largest film industry in the world in number of annual film productions, placing it ahead of the United States and behind only Indian cinema.

According to Wikipedia, “The Nigerian film industry is worth NG₦853.9 billion (US$5.1 billion) as at 2014 and produces hundreds of home videos and films per annum. Nigerian cinema is Africa's largest movie industry in terms of value and the number of movies produced per year. Although Nigerian films have been produced since the 1960s, the rise of affordable digital filming and editing technologies has stimulated the country's film and video industry”.

With the rise of online marketing and video viewing, Nollywood has seen significant increase especially in Africa with online store shops of African movies similar to Netflix’s replica. A site like TVNolly for instance is a good site for free and unlimited Nigerian, Ghanaian and African Movies. The site is a revolutionary marketing and distribution channel that boost viewership, profitability and growth for Nollywood movie industry, major players and the economy of the country as a whole. TVNolly is a top online destination for African movies with Nigerian and Ghanaian movies. They provide On-demand movie streaming services to audiences acros 150 countries around the world with the USA, UK, Nigeria and Ghana constituting a significant part of the audience.

The days of Marketers dictating the tune for Producers and Directors who should be in certain movies and how the movies should be shot is simply fading out. With the new emerging market of online streaming and movie viewing, the Nollywood business is becoming vastly competitive, openly qualitative and immensely resplendent with potentials.


Go online now and check out new Nigerian movies for free on www.tvnolly.com 

1 comment:

  1. Kudos to http://tvnolly.com they have done a great job putting up these awesome movies for free.

    ReplyDelete